December 11, 2023

Digital Trends

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Apple TV+ is first app to use Comcast’s global technology platform

3 min read

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Comcast has opened accessibility to Apple Tv set+, Apple’s premium membership streaming support, in the US, and acknowledged that it’s the to start with app to get comprehensive edge of the operator’s rather new world-wide technological innovation system. &#13
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Present-day start extends Apple Television+ to X1, Comcast’s marquee pay-Tv set support Xfinity Flex, Comcast’s no cost streaming/wise residence system for broadband-only shoppers and XClass Tv set, a new family members of smart TVs now being sold nationwide as a result of a partnership with Walmart. &#13
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To aid prime the pump, Apple claimed it will provide Comcast subs a preview of its most preferred initial sequence and movies on X1, Flex and its Stream app without the have to have to signal up or indication in. Furthermore, Comcast customers who are not at the moment Apple Tv set+ subscribers are also qualified for a a few-thirty day period free trial of Apple Tv set+ when they indicator up via a Comcast device by April 25. Monetary phrases of the arrangement, together with whether Comcast is finding a slice of subscription service fees when Apple Tv+ subs occur by means of the operator’s doorway, ended up not announced. &#13
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Uk-based mostly Sky released Apple Tv+, the property to primary series this kind of as Ted Lasso and The Morning Show, on Sky Q packing containers and a short while ago launched Sky Glass TVs in the Uk and other elements of Europe in December 2021. &#13
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‘One know-how entrance door’&#13
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The use of Comcast’s prevalent set of advancement resources and overarching world wide technology platform supplies “one technology front doorway” across Comcast’s client foundation and about 50 million units, Brian Roberts, Comcast’s chairman and CEO, claimed these days at the Morgan Stanley Technological know-how, Media & Telecom Conference. &#13
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“We see ourselves as aggregator. We see a way to assistance navigate an never-ending stream of new complexity that is coming to your house and to your lifetime,” Roberts additional. “That is a differentiating element. Ideally, we will be equipped to supply that technological innovation even a lot more broadly all over the globe more than time and go on to be an innovation motor the place folks want to do the job and where by people today want to eat our products.” &#13
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Comcast’s world wide technology system emerges as the business aims to turn into a important participant in a streaming system current market led by Roku, Amazon (Hearth Tv) and Google (Android Tv, Chromecast), as very well as a handful of Television set makers, which includes Samsung (Tizen), LG Electronics (webOS) and Vizio. It is really also emerging as Comcast establishes streaming and material aggregation as two of three “core tenets” of its business (broadband is the other). &#13
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Comcast’s Apple Television set+ launches stem from a streaming offer declared in Oct 2021 that included numerous apps and multiple platforms in Europe. The deal also clears the way for Comcast to offer you its Xfinity Stream application and the Sky Go app on Apple Tv set devices. Mild Reading through has questioned Comcast and Apple when that piece of the arrangement will be executed. &#13
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Update: Concerning US distribution, Comcast claimed it is tracking to start its Stream application on Apple Tv devices later on this calendar year. &#13
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The addition of Apple Tv+ also rounds out the accessibility to well known streaming applications Comcast is supplying on its many platforms. In the US, that checklist also features Netflix, Hulu, NBCU’s Peacock, Amazon Primary Video clip, Spotify, HBO Max and Paramount+, between other individuals. &#13
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— Jeff Baumgartner, Senior Editor, Light-weight Examining

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